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Generate passive income with this red-hot low-content book niche!
Puzzle books can be a VERY lucrative addition to your low-content book catalogue, so today I’m diving deep into the details of puzzle book creation and marketing with my friend and puzzle book expert, Keith Wheeler.
Keith is a multi-award-winning author who was first published at just 14. Since then he has published over 250 books in a variety of genres and niches and used his self-publishing expertise to help countless others achieve their lifelong goal of becoming published authors.
Through Keith’s YouTube channel and his 30-day coaching program, many of his students have gone on to achieve their own Amazon bestseller status.
Keith’s publishing philosophy is simple: “EVERYONE from 7 to 107 has a book inside them waiting to come out,” and he loves to help them on that journey.
Today I ask Keith:
- Why should low-content publishers consider adding puzzle books to their catalogue?
- Do you recommend publishing all of your puzzle books under the same brand name?
- Are there any particular types of puzzle books that sell better than others?
- Do you approach keyword research for puzzle books in the same way you perform research for other types of low-content books?
- Since puzzle books are highly consumable does competition matter as much as with other types of low-content books?
- Do you prefer to publish puzzle books that contain just one type of puzzle, or books that contain a variety? Which ones have you noticed sell better?
- Do you find a difference in sales between children’s and adult’s puzzle books? Is there similar competition in each?
- What are your thoughts on publishing puzzle books in a series?
- What’s the sweet spot when it comes to puzzle book length? How many puzzles per book?
- What’s your pricing strategy for puzzle books?
- What percentage of your puzzle books make regular sales? Do you see the 80/20 principle at play, or are sales spread more evenly across them all?
- Do you have a marketing strategy in place for your puzzle books?
- Do you recommend using puzzle creation software?
- What’s your best tip for anyone starting out with puzzle books?
Links Discussed
Self Publishing Today Facebook Group
Download my free guide: 3 Steps to Publishing Your First Low-Content Book in Less Than a Day
Join my free private Facebook Group